We handle the sales—so you can focus on building.
Custom instruments deserve custom treatment. But between handling inquiries, explaining specs, taking payments, shipping, and follow-up… selling becomes a full-time job.
We offer a complete sales management service for luthiers, boutique brands, and small manufacturers who want to focus on the craft—while we take care of the commercial side.
From direct-to-customer orders to managing full launches and events, we make sure your instruments reach the right hands.
What We Offer
🎸 Custom Order Management
- We handle buyer communication, from initial contact to final delivery
- We collect specs, filter serious clients, and avoid time-wasters
- We manage payments and contracts, so you don’t have to
🌍 Sales Presence in Key Markets
- Local U.S. fulfillment and return support (optional)
- We list and promote your work to audiences that appreciate high-end craftsmanship
- We build U.S.-facing web shops or product pages with pricing in USD
📦 Shipping & Logistics
- Coordination of packing, customs, and international delivery
- Pre-sale guidance to avoid issues with materials (e.g., rosewood/CITES)
- Safe and professional product presentation
🎤 Event Representation & Stand Organization
We organize and represent your brand at key industry events like:
- NAMM Show (Anaheim)
- Guitar Summit (Germany)
- Holy Grail Guitar Show (Finland)
- Radar Fest (England)
- Other boutique shows, pop-ups or artist meetups
Whether you want us to design and staff your booth, or just manage logistics, we ensure your presence is professional, consistent, and impactful.
Why Let Us Handle Sales?
🛠️ You’re the builder—we’re the bridge.
Your time is better spent in the workshop. We manage everything from customer interaction to order fulfillment, while staying true to your voice and values.
💬 We speak the language of players and collectors.
We know how to talk about instruments in a way that builds trust and closes sales—without undercutting the craft behind them.
🌎 International buyers? No problem.
We’re experienced in high-end sales across borders, and we handle the friction that usually scares makers away from global sales.
Who Is This For?
This is ideal for:
- Luthiers and small workshops making one-off or short-run instruments
- Boutique builders with limited time for managing sales
- Brands planning custom drops, signature models, or limited editions
- Anyone preparing for a product launch or international show presence
- Luthiers and small workshops making one-off or short-run instruments
Let’s Turn Interest Into Sales
We’ll help you scale your sales without scaling your stress. Let’s talk about how we can support your workflow.